Fasthouse has announced a new distribution agreement with Ultra Sport in the UK.
The brand says that due to continued expansion and brand growth across all channels, they have engaged a new UK distribution partner. The strategic alliance with Ultra Sport will not only help elevate the Fasthouse business to new heights in the moto and mtb market but will also allow the company to remain hyper-focused on a best-in-class consumer experience and continued growth in adjacent segments such as Lifestyle.
We’re stoked on this new partnership. Fasthouse is one of the last remaining family-owned businesses in this industry – and teaming up with another family-owned company like Ultra Sport is a natural step for us which will allow the Fasthouse Family to do more of what we’re great at – making badass product, putting on killer races, and creating insane content – we’re all about having good times and blowing minds! – Fasthouse Founder and owner, Kenny Alexander
Ultra Sport will commence with shipments of Fasthouse goods into the UK effective immediately. Fasthouse continues to push ahead and the mission remains unchanged emulating its 3 primary pillars – Speed, Style and Good Times. The brand remains committed to providing an atmosphere of mutual respect, camaraderie, shared passions, and dedication to a love affair with 2-wheeled sports. The company will continue its promise to a commitment of great quality, comfort, and classic style from retro to the present and into the future catering to the greats, near greats, and not-so-greats – all with passion and heart!
We’re incredibly excited about the partnership between Ultra Sport and Fasthouse. Fasthouse has been a brand that I have personally supported for years as a user and it’s so exciting to bring the brand to new and old enthusiasts alike. It fits perfectly into our growing portfolio and whilst our focus will be to support the retail network we will also be working hard to bring Fasthouse back into the forefront of consumer’s minds. – Thierry Way, Director of Ultra Sport.
For more information, visit www.ultrasporteu.com
