Cycling Time Trials, the National Governing Body for time trials in England, Scotland and Wales has revealed a new website and full rebrand.
The existing website, in commission since 2016 has now been upgraded, something the brand says brings a modern, user-friendly experience that reflects their vision for the future.
With its new functionality, the new website should offer an enhanced experience for riders and event organisers.
This is a hugely exciting moment for CTT as we take a major step forward in our digital transformation,” said Andrea Parish, Chair of CTT. “The new website and rebrand are not just about looking modern and professional – they’re about equipping us with the tools to really innovate and grow. It signals our ambition and the incredible things we have planned for the future of time trialling and I’m confident this will inspire and engage our community as we continue to evolve.”
CTT has also introduced new branding that will applied across all channels and assets.
Phil Hodey, of HCS Technologies Ltd, keen time trial cyclist and professional software engineer behind the project, added, “Working on this transformation with CTT has been an incredible journey. The new platform is designed with flexibility and future growth in mind, allowing for seamless integration with emerging technologies. It’s built to not only meet the needs of the present but also support the exciting innovations that lie ahead.”
The updates are the start of ongoing changes, including online club entry and integrated electronic timing coming later this year.
“We’re incredibly proud of what we’ve achieved with this launch and rebrand, and we’re even more excited about what’s to come. This is just the beginning of a new era for CTT, and we can’t wait to share it with our community,” concludes Parish.
Visit the new Cycling Time Trials website to see the brand refresh.
