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Cyclescheme’s BikeMiles scheme, launched at the end of 2012, now has over 2,000 users regularly clocking mileage.
Between all users, more than 25,000 journeys have been logged, which equates to cumulative and combined totals of 155,000 miles cycled and 3.62 million extra calories burned.
By using their bikes instead of cars to commute to work the riders have saved £30,000 between them and prevented 47,000kgs of C02 from enterring the atmosphere, should they have driven instead.
Having linked with Merida and Primera Sports, the BikeBiz Award winning C2W facilitator has also handed two participants brand new Merida Crossway 100-D bikes. The bikes go to the man and woman who logged the most journeys to and from work. These were Mark Davison from Surrey and Fiona Invest from London.
Mark said: "What an amazing start to the year! Was a great motivation to get out on the bike, even when it started snowing! Look forward to heading to some of the places my road bike simply isn’t equipped to deal with."
Fiona added; "Cycling everyday in January is always a challenge but despite battling rain, sleet, snow and frozen fingers, the thought of winning a new bike at the end of the month, or even vouchers, helped keep me on the road! Thanks Cyclescheme."
Similar to air miles, BikeMiles allows cyclists to turn miles into rewards. Using a mobile app and the MyCyclescheme online hub, Cyclescheme participants will be able to log miles cycled and convert their effort into discounts and vouchers from some of the UK’s biggest lifestyle brands.
