The Cyclists' National Helpline becomes Event Partner for the cycle trade prizes

Cycle-SOS gets behind BikeBiz Awards 2012

Cycle-SOS is the latest brand to sign up to the BikeBiz Awards 2012.

The Cyclists’ National Helpline has become an Event Partner for the cycle industry awards, joining Platinum Partner Gatorade and fellow Event Partner NRG4 in supporting this year’s edition.

Lobbying is now open, while prize night will take place at the Hilton Birmingham Metropole, NEC on September 26th – the night before Cycle Show’s trade day.

Cycle-SOS’ Paul Darlington commented: “In 2012, with cycling foremost as the spirit of the Olympic year, The Cyclists’ National Helpline is pleased to be associated once more with the Awards, which reflect the current mood of optimism in the industry, within our athletes and throughout the great cycling populace with which we work.

“This is cycling’s moment, so Cycle-SOS is happy to be at its core, providing support to the industry and wider cycling community through advice that’s right when its needed.”

The 2012 Awards have new categories and fresh prizes and lobbying is now open. To lobby, email with the name of the company you think should be in the running for an award, plus a sentence or two on why they deserve it. For further details see the July edition of BikeBiz and our ‘How to Win a BikeBiz Award’ feature (on page 17).

Early bird ticket prices mean that the shrewd can get into the BikeBiz Awards 2012 night for less. Tickets cost just £20 before August 31st, and then £30 afterwards. The ticket include food and free drinks, as before. For information on trade tickets and sponsorship opportunities, please email or, or call 01992 535647.

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