BikeBiz Bicycle and cycling retail news
Cycle Republic has opened the doors to its tenth store in the heart of Bloomsbury in London, arriving as the east west cycle route enjoys further investment.
The store will bring Cycle Republic’s premium range of bikes, parts, accessories and clothing to suit enthusiasts and city cyclists alike.
Brands featuring will include the new exclusive Basso Bikes range, which will join a wide range of bikes such as the Haibike 2016 range, new Pinarello road bikes and 2016 Boardman Bikes, with the store aiming to have something to suit every cyclist.
Cycle Republic range of female-friendly cycling products has grown again, with the Bloomsbury store offering a 30 per cent female-specific offer, including the exclusive Pendleton bike range and leading brands such as Pearl Izumi, Gore and Giordana.
The team will provide bike servicing and repairs, with free courtesy bikes on hand for more extensive repairs. The store will operate a free ‘try before you buy’, and will take part in the newly launched reward card scheme.
Commenting on the opening, Cycle Republic Managing Director Peter Kimberley said: “During peak times, one thousand journeys an hour are made by bike in Bloomsbury and we know that with TfL and Camden Council’s plans for continued investment in the east west cycle route, as well as the new Bloomsbury to Walthamstow quietway set to be completed by the end of this year – this will only grow.
“We’re really excited about our new location in Bloomsbury, there seems to be a real buzz about cycling here and a growing cycling community. We are looking forward to introducing the Cycle Republic experience to the local cyclists and thrilled that our newly launched reward scheme will give us more ways to support cyclists and give access to the best range of bikes in the market.”
