BikeBiz Bicycle and cycling retail news
Entries for the Evans Cycles Ride It! series are up 150 per cent for January and February compared with last year, the retail chain has announced.
The Ride It! organised cycling events take place nationwide throughout the year, with the next scheduled for later this month in Harewood, Yorkshire.
“With the amount of people getting on bikes its only natural that companies do everything they can to support this movement,” said Evans Cycles retail director Mark Smith.
“We opened four new stores last year and have incorporated more Ride It! events so the cycling community in the UK always have a great event to look forward to.
“The feedback we have had from all types of people shows how great organised events are. Hassle free, exciting, and friendly are just some of the many words people are using to describe our Ride it! series. Furthermore, it’s a great day out for families with available routes for all abilities.”
