Continental rolls out verification markers to boost natural rubber supply chain transparency

Continental and Security Matters (SMX) have announced that they have succeeded in verifying a marker substance for natural rubber in a tyre, and throughout the entire production process.

SMX is an innovative tech platform that specialises in digital tracking using unalterable chemical-based barcodes.

The dedicated marker technology, which both companies optimised for use in natural rubber, is designed to create greater transparency along the entire value chain of tyres and technical rubber products from Continental.

Provided with special security features, the use of the marker substances enables the invisible marking of natural rubber with information on its geographical origin. This means, for example, that responsibly sourced natural rubber and its origin can be verified at every stage of the supply chain all the way to the customer.

By doing so, Continental said it is further strengthening its role in its commitment to greater transparency along its supply chain. By 2050 at the latest, all materials that Continental uses in its tyre production will originate from responsible sources.

Claus Petschick, head of sustainability at Continental Tires, said: “We see huge potential in marker technology. In the future, it will help us to ensure that the natural rubber we use in our tyres is grown and sourced entirely responsibly.

“Over the long term, we believe that marker technology could help to make the sometimes highly complex processes in our supply chains more transparent and verifiable. With Security Matters, we have an innovative partner for the development and trialing of marker technology by our side.”

Haggai Alon, CEO of SMX, said: “Together with Continental, SMX will use marker, reader and digital technology to further improve the transparency of the natural rubber supply chain and enable sustainability and circularity.”

Read more: ‘This is a magic moment in Brompton’s history’: Brompton unveils its millionth folding bike with global tour announced

In the successfully completed field test, the marker substance underwent and passed a test of resilience. The substance was added to responsibly grown latex during harvesting and withstood not only the intensive preparations involved in the production of natural rubber but also the tyre manufacturing process itself.

In the manufactured tyre, the data was retrieved using special, purpose-built software and a reader, and correctly interpreted. The appearance and performance of a bicycle tyre containing the invisible marker, such as grip, rolling resistance and wear behaviour, remained unchanged.

Rebecca Morley

Recent Posts

ACT encourages cycling industry to vote on date for this year’s Local Bike Shop Day

Local Bike Shop Day organiser The Association of Cycle Traders (ACT) is calling on IBDs,…

51 mins ago

‘It still is a male-dominated industry’: Pennine Cycles’ Sandra Corcorcan on how the bike trade has changed

As the iconic Pennine Cycles celebrates its 23rd birthday, director and co-owner Sandra Corcorcan spoke…

59 mins ago

Raleigh partners with GoodGym to help communities get fit by doing good

Raleigh has announced a partnership with GoodGym, a 'community of people who get fit by…

22 hours ago

Eovolt showcasing its 2023 models at COREbike

Eovolt will be exhibiting at this month's COREbike show, showcasing its range of 2023 models. Eovolt…

22 hours ago

Ed Clancy named South Yorkshire’s new active travel commissioner

Triple Olympic Champion Ed Clancy OBE has been named South Yorkshire’s new active travel commissioner.…

1 day ago

Cycling UK threatens BCP Council with legal action over decision to keep Keyhole Bridge underpass open to motor traffic

Cycling UK is threatening legal action against Bournemouth, Christchurch and Poole (BCP) Council, should it…

1 day ago