BikeBiz Bicycle and cycling retail news
Clif Bar is launching two new flavours within existing product lines to the UK market, following the launch of the Clif Nut Butter Filled Energy Bars in 2018.
The new Clif Bar Peanut Butter Banana with Dark Chocolate combines bananas and peanut butter with rich dark chocolate and crunchy peanut pieces.
Clif has said its bars aim to provide a blend of carbohydrates, protein and fibre for athletes with “high energy demands for extended periods of activity”.
The Clif Bloks Energy Chews are enhanced by the addition of the new ginger ale flavour.
This provides a “spicy, warm and sharp alternative” to the fruit flavours already available with the “easy-to-use packaging and easy-to-chew texture”.
