BikeBiz Bicycle and cycling retail news
Top performing bike dealers selling the Crankbrothers and Ibis brands will be in with a chance to win an all expenses paid trip to California, plus one lucky friend.
The 2pure competition will see the dealer selling the most crankbrothers kit sent to Laguna Beach, CA where they will visit the brand’s design offices before going for a sunny trail ride with Hans Rey and Brian Lopes.
The dealer selling the most Ibis product will be going to Santa Cruz, CA where they’ll get a tour of the Ibis HQ from Scot ‘Chuck Ibis’ Nicol. They will then hit the Californian trails with Scot – on Ibis’, naturally.
The dealer with the highest monetary spend per shop over the Crankbrothers and Ibis brand will win. The winners will be revealed at Core Bike in January.
"It’s great to get an opportunity to reward dealers who are representing our brand at the sharp end,” said Crankbrothers director Andrew Herrick. “Having them visit our HQ will help us get direct feedback and help us continue to improve. Richie Schley, Hans Rey and Brian Lopes all live here in Laguna and we will be sure to share some rides, margaritas and Mexican food."
To find out more about the competition or either of the brands, contact 2pure on 0844 811 2001.
