Cannondale, the brand known for its innovative bicycles and components, has announced it will partner with Pon.Bike UK, joining Santa Cruz, Cervelo, Reserve, Nimbl and One Up.
Due to the ever-changing challenges faced in our industry, the existing distributor Saddleback and Cannondale have mutually agreed for the best interest of both parties to return to a direct to dealer model with immediate effect.
The brand commented, “We are extremely grateful for the work Saddleback has done in further elevating the brand in the UK, and are looking forward to building on their success.”
This new partnership for PON Bike will provide UK retailers with a portfolio of market-leading brands and dedicated support, consolidating the PON brands under one roof and leveraging the shared services and expertise of Pon.Bike UK.
The Pon.Bike UK sales team will be in touch with Cannondale retailers to work through existing backorders and future requirements.
Dealers will be able to order Cannondale through the B2B from April 16th.
For Media questions please contact:
Pon.Bike UK contact:
E: sales@pbp-uk.bike
T: 01423 780088
B2B: https://www.pbp-uk.bike/
