New deal comes into effect on April 1st 2016

2pure to show off new signing Unior at Core Bike

Unior UK has announced that 2pure will be its exclusive distributor of tools to the cycle trade in UK and Ireland, effective as of April 1st 2016.

Stock will be available as of February 1st to coincide with the launch at Core Bike Show in the meantime.

Founded in 1919 and headquartered in Slovenia, Unior has been making high quality hand tools ever since, and can now boast one of the largest ranges of hand tools of any brand, it said.

George Bowie, MD and founder of 2pure, said: “Not only does Unior offer the comprehensive range of specialist cycle tools necessary to operate an effective workshop, we are also able to offer all of the general use tools that are equally necessary. From the smallest wrench to the largest workstand, virtually all of the tools are made in Slovenia by Unior, and all are made to the same high standard.”

Paul Whittaker, UK Sales and Marketing Manager commented, “Unior tools can provide everything required for a quick roadside repair job, an enthusiast’s home workshop, a pro race team mechanic’s kit, and of course a fully equipped dealer service centre.

“From the lifetime warranty to the extensive range of spare parts, we stand by our products as we know how much a mechanic relies on our tools to get the job done.

“Unior products also meet internationally recognised standards for performance, safety, and environmental considerations.”

Bruce Fina, International Sales at Unior added: “We are excited by the potential we have to expand the distribution of our European designed and produced tools that we are testing daily with teams such as Etixx Quick Step, Movistar and Trek Factory Racing. We are looking forward to supporting the UK dealer network by partnering with 2pure, starting at the forthcoming Core Bike Show, where there will be an extensive display of the tools and workstands accompanied by some attractive introductory offers and competition.”

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