Whackjob, Fibrax, Inspired and Clee Cycles sign up to Bike Place show

A number of new brands and exhibitors have signed up to Silverstone-set bike industry event The Bike Place.

Running from Sunday January 27th to 29th, over 31 distributors and more than 100 brands will be at the show. According to the organisers, exhibitor and visitor registration numbers have surpassed previous years.

Devon based clothing company Whackjob is among the new exhibitors, set to display its entire range in the ‘Whackjob lounge’ that has travelled the UK for the past 12 months, promoting the brand at events. Fibrax will also be in attendance showcasing its complete range of braking products.

Other new names for the show include Inspired Bikes and its range of bike products, covering clothing, saddles, frames and components. Clee Cycles will be showing off its Torus titanium and steel bikes as well as the KCNC component range. Scute Design will also be on hand to launch its Lumin8a indicating gloves to the trade.

Le Tour winning technology will also make its way to the show courtesy of Rotor whilst other exhibitors include Evolution Imports, Jungle Products, Surf Sales, Haven Distribution, Red Cloud Marketing & Communications, Orange Bikes, NRG4, Wildoo and many more.

Organiser Sean Reynolds said exhibition space demand had surpassed expectations. He commented: “We knew from the trade feedback last year, that this year was going to see an increase in demand for both exhibition space and visitor passes but even we could not have predicted such a high level of interest.

“The venue is ideally located for ease of access and with over 75 brands now confirmed, we truly believe this to be a must attend show for anyone in the trade."

To register visit www.thebikeplaceshow.co.uk

There’s more on the show here and in the latest edition of BikeBiz.