The Bike Place previews: Met, Nrg4, Weldtite, Wildoo, Velotech

Distributor of fine Italian bikes Impact Cycle Trading will bring along road frames and bikes from Fondriest and Sarto. On display from Fondriest will be the hand built TF0, the brand new TFD disc braked bike, the new TF2 and others from the range. Sarto Antonio is a name well known in custom carbon frame building, and now Sarto has made a range of hand built frames under their own name. On display will be the Asola, the Seta, the Dinamica and the Lampo. All are 100 per cent hand made to order in Italy and are fully customisable.

While launched in 2004, ION has only been producing cycle-specific product since 2012 through its separate bike division. That range of functional cycling gear, clothing, accessories, gloves and protection is being updated with the new Flare (women) and Scrub (men) series, promising to ‘set new benchmarks in the construction of technical cycling gear for the mountain bike market’: The long sleeve tops combine DriRelease front panels with mesh jersey on back and arms – this product is also available in 3/4 length. The shorts are made of a special 4-way-flex fabric, with bonded hems and other details that make them extremely robust, yet lightweight.

Italian helmet manufacturers Met will be at The Bike Place offering competitive pricing conditions delivered with point of sale support, we’re told. As well as presenting their 2015 range including the Parachute – pitched as the lightest certified full face helmet in the world – Met will showcase the new Drone widebody aero helmet, as seen on Pro Continental team MTN Qhubeka at the Vuelta a Espana.

Met will also be taking orders for the new inter season colourways of their popular multi-use helmet, the Funandgo. This consumer friendly all-rounder will be released in all new matte black and white colours.

Reece Cycles will have a selection of the 2015 Bottecchia range of bikes on display. For those not au fait with the label, Bottecchia are an IBD exclusive brand of MTB, hybrid and race bikes with an Italian heritage beginning in the 1930s. 

Nrg4’s ever more comprehensive portfolio will be on display, including the likes of Aerozine Titanium Components, with a new POS display cabinet as well as a number of new products including QR Seat Clamps, Sprocket Adaptors and 104 BCD Narrow Wide Chainrings in a number of size and colour options.

Weldtite is 75 years young in 2015. The British manufacturer will kick off its celebratory year with a showing at The Bike Place, giving away samples of TF2 Dry Wax & All Weather Performance Lube, PURE Eco Bike Wash & Bike Oil, and Dirtwash Bike Cleaner & G-Strings at the show. Weldtite will also celebrate with a limited edition vintage cycle repair kit, as well as giving a sample away to retailers and wholesalers on the trade day at the show.

Wildoo offers a comprehensive range of cycling related products including clothing, bottles, caps, musettes and accessories custom branded. This is backed up by a professional step-by-step order management process from design through to delivery. That line-up includes custom cycle clothing – fully custom printed cycle jerseys, shorts, jackets, tights and accessories using quality fabrics and the very latest printing equipment. A ladies range with new cutting patterns developed together with Team Mule Bar Girl/Sigma Sport is also featured. Minimum quantity starts from ten pieces per garment style per order. Custom cycle bottles are also available, while VeloPac’s custom musettes and phone cases are made in the UK and feature bold graphics and designs including collaborations with GUMO Gallery and IanArt.

Distributor of Rotor Bike Components and Ceepo Triathlon Bikes Velotech Services will be showing the all new Ceepo Triathlon frame range, which for 2015 has now expanded into fully built bikes available to the trade, featuring a full Shimano 11 speed group and quality finishing kit, starting at a great price point of £1,999. Velotech Services will also be displaying the 2015 range of Rotor Bike components, including the latest range of cranks, power meters and Ovalised Q-rings available from the brand.

We’ve got more Bike Place previews online which you can also find in our latest mag – read December’s BikeBiz online or download the PDF.

The Bike Place 2015 runs at the Wing Building at Silverstone, in Halls 3 and 4 over three floors. It starts Sunday January 25th and runs to Tuesday Jan 27th. We’ll have more on what to expect at the Bike Place 2015 in our January issue.

www.thebikeplaceshow.co.uk