Categories: News

Saddle scare story goes mainstream

This time round the bicycle industry can show it has ergonomic saddle solutions but the healthy image of cycling could still be damaged by the New York Times coverage of the issue.

On the plus side, the piece contains advice for cyclists on getting properly bike-fitted by specialist bicycle retailers.

Joshua Cohen’s new road saddle – revealed first on BikeBiz.com – also gets good coverage.

The NYT story is based on three papers and an editorial in the latest issue of the Journal of Sexual Health. BikeBiz.com reported on this story in August, see link below.

http://www.nytimes.com/…/04bike.html

BikeBiz

Recent Posts

Bikebook partners with Bikmo to offer insurance services

Bikebook has announced a strategic partnership with consumer and commercial insurance provider Bikmo. Through this…

2 days ago

Zwift reimagines indoor smart bike with Zwift Ride

Zwift has launched Zwift Ride, a complete indoor cycling setup ready to unlock the full…

2 days ago

Nathalie Adams joins F-At Digital sales team

F-At Digital has announced that Nathalie Adams is joining the sales team as a new…

2 days ago

The top five jobs in the bike trade this week – 14th June

The BikeBiz jobs board helped fill more than 720 positions in 2023, and listings are…

2 days ago

Peaty’s release new Monarch Grips

Peaty’s has released a new range of Monarch Grips. After testing countless compounds and pattern…

3 days ago

Mahle unveils the X30 System: 1.9kg motor, 45Nm of torque

Mahle has launched what it calls "a new standard in lightweight e-bike systems" with the…

3 days ago