BRG Sports hands Zyro ‘best international distributor’ gong

One year on from adopting the BRG Sports stable (bar Easton, now with Silverfish), Zyro has been dubbed ‘best international distributor’ by the group.

Bernie Doering, senior vice president for BRG Sports said: "In a very short time, the Zyro team have done an incredible job repositioning and strengthening our brands in the marketplace. It is clear that they have as much passion for the Bell, Giro and Blackburn brands as we do and we are proud to have them as partners."

BRG also handed Zyro a ‘best international’ gong for its distribution of Bell Helmets.

Zyro now carries 30 parts and accessories brands within its portfolio.The distributor has recently relocated to new state of the art offices and warehouse at Faverdale East Business Park, Darlington, enabling it to further expand and increase levels of service.

Simon Ellison, product director for Zyro commented: "Considering we’ve only had the brands in our stable since July 2013 this is a great testament to the hard work the whole team has put in over recent months. Bell and Giro are global leaders in innovative product design, and we have worked to ensure that they are firmly established back where they belong at the top of the market within the UK and Ireland. It has been hard work, but the brands are now seeing the benefit of our efforts, and that’s incredibly satisfying for everyone involved."

Retailers interested in stocking Giro, Bell or Blackburn should contact Zyro sales on 01325 741 325.