BikeBiz Bicycle and cycling retail news
Yorkshire-based distributor Zyro has seen sales of helmet brand Abus rise an incredible 841 per cent in the first four months of 2009.
“Our first quarter sales results for Abus helmets reflected the huge support retailers have shown for the brand since the launch of its all new and significantly improved ’09 range,” enthused Abus’ new brand manager Neil Mountain.
He added: “This growth is establishing Abus as arguably one of the UK’s leading helmet ranges.”
The German brand has been ramping up its product design efforts in time for the 2010 range with a three-fold increase in the size of the product design team over the last 12 months.
For more details on the brand contact Zyro on 01845 521700.
