BikeBiz Bicycle and cycling retail news
Toddle Bike is launching in the UK and Ireland, aimed at the 18 to 36 month old rider.
Pitched as a pre-balance bike, the ‘first-stage-for-cycling’ Toddle Bike is a favourite on the continent having traded there for over 40 years and selling around 50,000 a year in Benelux. The product has never been launched in the UK however.
The Toddle Bike is made of lightweight plastic, suitable for inside and outside use. The product has four wheels, set close together, helping to develop balance in the young rider, with no pedals.
The brand is currently selling direct from the site but is seeking distribution into independent bike shops. Find out more at the site: www.toddlebike.co.uk
