Muc-Off is ‘breaking new ground’ in the pro peloton by providing EF Education-NIPPO with a custom helmet design. The helmet pays tribute to the work done by essential workers throughout the ongoing COVID-19 pandemic, with the designs featuring names of key workers nominated by the EF Education-NIPPO team. EF Education-NIPPO …
Read More »Muc-Off launches new High-Pressure Quick Drying Degreaser
Muc-Off has launched a new High-Pressure Quick Drying Degreaser. This new product comes with a high-pressure turbo spray action and heavy-duty formula which cuts through dirt and grime in seconds, the brand said. Its quick-drying ‘zero residue’ formula evaporates after application to leave the area clean and dry, with no …
Read More »BikeBiz Awards 2020 winners: Muc-Off
Muc-Off, winner of P&A Brand of the Year at last year’s BikeBiz Awards, tells us what it means to win, how it adapted to 2020’s challenges and what’s in store for the year ahead
Read More »Muc-Off joins forces with Canyon Esports for 2021 season
Muc-Off has partnered with Canyon Esports for the 2021 season. “As cycling evolves, we must too,” said Alex Trimnell, CEO at Muc-Off. “Zwift has become a huge platform for cyclists across the globe, and we’ve already begun to develop some rad new products to help with performance and maintenance when …
Read More »Muc-Off to sponsor EF Education-NIPPO Pro Cycling Team
Muc-Off has announced its headline sponsorship deal for 2021, partnering with the EF Education-NIPPO Pro Cycling Team. “We’re stoked to add yet another top cycling team to the Muc-Off roster,” said Alex Trimnell, CEO at Muc-Off. “EF Education-NIPPO are a breath of fresh air in the professional peloton and have …
Read More »Cycling Marketing Board set up to entice new consumers to ride and diversify cycling’s image
Cycling brands, retailers and organisations are collaborating to create the new Cycling Marketing Board, set up with a vision to continue to entice new consumers to cycling, and diversify cycling’s image with Governments and in the media. The Cycling Marketing Board follows the industry-backed #BikeIsBest campaign in 2020, which won …
Read More »Muc-Off partners with BMC Pro Triathlon Team
Muc-Off has partnered with BMC Pro Triathlon Team powered by 2XU. “We’re stoked to be supporting a professional triathlon team,” said Alex Trimnell, CEO at Muc-Off. “It’s been a long-term goal of ours to build on the support we give mountain bike riders and road cyclists, by adding triathletes to …
Read More »BikeBiz’s guide to the latest wheels, tyres and inner tubes
This month, we take a look at the latest wheels, tyres and inner tubes from some of the leading brands in the sector, including Halo Wheels, Campagnolo, Challenge, Bosch, Scope, Continental, Reserve, Arisun, Impac, WTB, Michelin, Princeton CarbonWorks, Panaracer, Hutchinson, Acros, CST, ETC, Zipp, Race Face, FFWD, Teravail, Goodyear, DT …
Read More »Muc-Off launches Strava Christmas challenge
Muc-Off has announced a new challenge on Strava this Christmas. From 25th-31st December, the brand is challenging Strava users to log five hours of riding over seven days. “To encourage cyclists to get some fresh air, with friends, family, or just on their own,” said a statement, “it doesn’t matter …
Read More »BikeBiz Awards 2020: And the winners are…
The BikeBiz Awards, in association with Tannus Tyres, has revealed the winners for its 2020 digital ceremony. For over a decade, the BikeBiz Awards has served as a key event for the recognition of the very best talent from across the UK cycling scene. The scheme has prizes that honour …
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