Tag Archives: Lyon Equipment

BikeBiz editor Alex Ballinger gives his selection of the most exciting products on display, following his first edition of COREbike at the helm of the magazine.  After a long wait, the UK bike trade returned to the corridors of Whittlebury Hall on Sunday 20th March for COREbike 2022.  The BikeBiz …

Lyon Cycle, the bike division of Cumbria based Lyon Equipment, has announced a new UK distribution agreement with US wheel brand Industry Nine. Industry Nine will be headed up in the UK by Lyon Cycle’s market manager Jordan Lunn, who will be drawing on many years of experience growing technical …

Although Lyon Equipment has been an active distributor of outdoor equipment since the 80s and has long supplied bicycle shops as part of this, its dedicated cycle division is still a relatively new venture within the company’s umbrella. Having originally carved out their niche in the bicycle industry as a …

7mesh Apparel has welcomed two new agencies to its team with a third expanding its territory across the US-Canada border. Lyon Equipment will be representing 7mesh throughout the UK, while Prague-based Ski a Bike Centrum Radotin will bring 7mesh to the Czech Republic and Slovakia. Canadian agency Mountain Exposure Sales …

Lyon Equipment has welcomed Jordan Lunn into the role of cycle market manager and Ed Braithwaite as assistant cycle market manager. With these new additions to the Lyon Cycle team, Nils Amelinckx will step back to adopt a management support and marketing role within the department. Known for its strength …

"This is a hugely exciting addition to our portfolio and helps to cement Lyon Cycle as a supplier of premium brands to quality retailers in the bicycle industry"

Both brands 'complement Lyon's existing cycle portfolio', says Lyon

The new position has been prompted due to the company’s continued growth in the cyclemarket

The Lyon crew tell us about founder Ben Lyon, quality of service and backpacking the Annapurna circuit