Bianchi has created an Australian distribution division, with operations set to start on 1st November. The company said it is implementing a reorganisation of its commercial strategy and distribution, pursuing a more direct presence in key markets such as Australia. As part of a wider move to promote sales growth …
Read More »Bianchi becomes official sponsor of Giro d’Italia
Bianchi is the new official sponsor and exclusive bike brand of the Giro d’Italia. The three-year agreement between Bianchi and RCS Sports also includes the UAE Tour, Il Lombardia, the Gran Fondo Il Lombardia and from 2021, the Strade Bianche. As part of the agreement with RCS Sport, Bianchi will supply the bikes …
Read More »Seven of the best e-road bikes on show at this year’s Rouleur Classic LDN
Taking place at London’s Victoria House from 31st October to 2nd November
Read More »Bianchi partner with Starbucks to showcase exclusive bike
The bike will be sold exclusively at the new Starbucks Reserve Roastery in Milan
Read More »Bianchi announces Fabrizio Scalzotto as new CEO
Bob Ippolito will now take the position of executive chairman
Read More »Take a look at Bianchi’s new carbon hardtail
The bike was developed with the aide of the Bianchi official racing team
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