Surf Sales to distribute Transition Bikes

Following a visit to Whistler last season and a chance meeting at Eurobike, Surf Sales has announced plans to distribute Transition Bikes in the UK and Ireland.

The rider owned brand offers a range of downhill, enduro, park and trail frames in addition to an expanding component line.

Sam Burkhardt of Transition Bikes said: “We are excited to join the Surf Sales distribution network. Their existing partnership with Dakine made the decision even easier. As another Pacific Northwest company with similar values the synergy is perfect.”

MD Graeme Fuller of Surf Sales said, “It’s always a no brainer if I want to ride a product myself. As for the Transition Bikes team, anyone who would divert during a business trip to visit Slough as fans of the Office have to be on our business wavelength, we’re looking forward to a long and fruitful relationship.”