Brand and bike shop team up for local event

Suarez and Bike Logic create buzz at Frodsham Festival

Suarez Clothing and Cheshire bike shop Bike Logic showcased their wares at the Frodsham Bee Festival this weekend.

At the leisure, music and food event, Bike Logic – stockist of Suarez Clothing, Eddie Merckx, Moda, Scott, Forme and other brands – received exposure via local radio and press interviews as well as chatting with festival goers. 

For those not in the know, the market town of Frodsham has a bee-based heritage and the festival raises awareness of dwindling bee populations, with presentations by the likes of the Cheshire Beekeepers Association.

Based in Helsby, Cheshire, Bike Logic was established last year and specialises in road and MTBs.

We’ve bee-n sent some pics from the Frodsham event:

In other news...

TotalMTB launches in Canada

TotalMTB, the award-nominated non-profit community, has launched in Canada. The Community Interest Company (CIC) was …