Community

Ride Concepts adds Cabirou and Morrison to Factory Athlete team

Ride Concepts has added Marine Cabirou and Rae Morrison to its Factory Athlete team, which already includes Rachel Atherton, Caroline Buchanan and Isabeau Courdurier.

“Both Marine and Rae raced in the women-specific Traverse shoe in 2020, but it was more than time to officially bring them onto the program,” said Factory Team manager Paul Basagoitia.

“I’m really happy to be joining the RC family,” said Cabirou. “I feel so comfortable and safe with these shoes! Shoes are the link between us and our bike, so it’s important to find the best one and for me that’s the case with Ride Concepts.”

Morrison added: “I’m so incredibly happy to be riding Ride Concepts. The Enduro World Series is very demanding on shoes; all-day riding, rough terrain and frequent hike-a-bikes means that a shoe has to be comfortable, durable, and shock absorbing.

“Until I met the team at RC, I struggled to find the right shoe and would always settle for a bit of discomfort. Out of my 15 years mountain biking and five years as a professional athlete, they’re the best shoes I have owned!”

Read the March issue of BikeBiz below:

Rebecca Morley

Recent Posts

Top five jobs in the bike trade this week – 3rd February

The BikeBiz jobs board filled over 740 positions in 2022, and listings are still on…

50 mins ago

Rapha launches new Explore Gore-Tex C-Knit Jacket and Explore Pants

Rapha has launched the new Explore Gore-Tex Jacket and Explore Pants. The Explore Gore-Tex Jacket…

2 hours ago

Seventies Distribution on how its direct-to-consumer Backyard BMX website is supporting BMX stores

Seventies Distribution launched the direct-to-consumer Backyard BMX website in late 2022. BikeBiz finds out how…

3 hours ago

Trade registration for The Cycle Show 2023 now open 

Registration for members of the trade for the 2023 Cycle Show in London is now…

1 day ago

Austrian urban bike brand Vello moving to direct-to-retail model in UK

Vello has announced that it is moving to a direct-to-retail model in the UK. The…

1 day ago

Focal Events announces return of bikepacking event The Distance in May

Focal Events, organiser of Dirty Reiver, Grinduro UK and Frontier 300, has announced the return…

1 day ago