F-At director takes on online sales; Matt Letch to focus on Singletrack's magazine advertising sales

PEOPLE NEWS: It’s Curtins for Singletrack

Elaine Curtin at Farrelly Atkinson (F-At ) has become responsible for the advertising sales on singletrackworld.com, as well as handling the same existing role on Road.cc.

Matt Letch has handed over the online sales reigns to Curtin in order to consolidate the online sales of both sites, and also so that Letch can concentrate on the increased demand for magazine advertising.

Mark Alker, publisher of Singletrackworld told BikeBiz: “We are delighted to be able to take another step forward with F-At and road.cc in our joint adventure together. With both sites continuing to show rapid growth in traffic numbers now is the perfect time to centralise the way advertising is handled across the two.”

Commenting on the new arrangement Elaine Curtin said: “It makes perfect sense or us to handle both sectors as now brands and retailers want a one-stop solution to reach their consumer base.

"UK marketing personnel receive a lot of advertising calls, and really want just one contact to sort out their UK sector online campaigns. Both of our companies are producing high quality media and offer proven and highly effective advertising platforms.”

Elaine’s work phone number is 01225 561211. Alternatively, you can email Elaine on: commercial@f-at.co.uk. Matt can be contacted on 01706 813344.

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