Car showrooms are running scared. The number of websites selling cars on the cheap is growing by the week. However, in an attempt to warn consumers that a car dealer is still the best place to buy a new car, the Retail Motor Industry Federation has sent out a combatitive press release. So? Well, BikeBiz.co.uk doesn't give a hoot about car dealers per se but the RMI's stance is one that has relevance to any trade threatened by 'pure play' internet retailers. Can the bike trade get the same message across? "Best to buy from independent bike shops...here's why..."
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