BikeBiz Bicycle and cycling retail news

T'other week, three IBDs (and their partners) were treated to a Trek Travel cycle holiday in Tuscany. At the weekend it was the turn of Trek to be treated...

If so, you'll get free entry to Cycle 2003. The Procycling stand at the show will be dominated by a certain red Alfa Romeo but the great man himself will not be in it, hence the need for a stand-in (or should that be 'stand-up' because the Leblanc lookalike needs to poke his head through the Alfa's trademark cut-away roof)

Sort of. The scheduled run of TV ads in July will continue with the shot-in-America chimps-on-bikes footage but the company has promised not to air the ads again, and will not use chimps in any future advertising campaigns

It's been a long time brewing but, finally, a £12.5m management buy-out deal has been inked.

In addition to Vistalite, Madison will now distribute another US lighting system brand: Light & Motion. This Californian company started life as a marine video-and-lighting specialist but branched out into bike lights in 1997. One third of its employees cycle to work. Light & Motion also produces lights for Segway users.