The North Shore inspired company has also revamped its website. The company distributes Rocky Mountain, Cove Bikes, Race Face, e13 Components, Intense Tire Systems, SDG Saddles, Evil Bikes, SockGuy, and Rock ‘n’ Roll lubes.

New logo for Silverfish

Silverfish, founded in 1999, has introduced a new logo.

This now adorns the recoded site, which now features a dealer finder, rider’s gallery, team section, review archives, and the option for visitors to comment on articles in the site’s news section.

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Muc-Off partners with Bikebook, the bike servicing finder platform

Muc-Off, the bicycle care and performance brand, has announced its partnership with Bikebook, a platform …