Firm seeks select number of IBDS looking to get into electric

Justebikes offers ‘one-stop-shop’ for electric bike dealers

Justebikes is aiming to simplify electric bike retail for bike dealers.

The firm is seeking to provide six to 12 high-end IBDs with a ‘unique one-stop-shop package’ for dealers looking to enter the e-bike sector but ‘without the hassle of running around trying to find out what works and what doesn’t’ and dealing with multiple suppliers. Justebikes offers full training on all product models and provides training and support, and POS, and more.

Customers can buy from a dealer’s store, where the dealer manages set-up and hand-over and servicing. Alternatively, customers can buy online and pick up from one Justebikes’ dealers. Dealers are paid commission for managing set-up, handover and serving.

When buying online, customers also have the option to have their bike delivered and set up to their door, by Justebike staff, who also provide after sales support.

Justebikes has also recently taken on distribution for Haibike/Bosch and Hercules, adding to a high-end range that also includes Sparta and Koga.

Justebikes has been running for five years and has a large and loyal customer base with an interest in e-bikes, the firm told BikeBiz. It also offers corporate leasing to the likes of BT, Glaxo and the Eden Project.

Dealers interested in finding out more should contact Justebikes’ James FitzGerald at

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