Lauren Smith, product manager for bicycles at Moore Large, gets in the saddle...

IN THE SADDLE: Lauren Smith, Moore Large

What bikes do you own?
I have a few bikes: a Dialled Bikes Prince Albert, a Felt road bike, a Haro Beasley SS, a Haro Race Lite BMX race bike and a nice Dutch shopping bike.

In your opinion, what’s the biggest rush achievable on a bike?
Sitting on the start gate before a big race gets the heart beating. I’m sure there’s a lot more but I’m just too scared to try them.

How long have you been cycling?
I’ve been riding since I was a little kid, but BMX racing since 1996.

What’s your business background?
I started at Moore Large in January this year, so haven’t been in the industry very long. Previously I worked for the Cycle Derby project as a projects officer for schools and clubs, promoting cycling in Derby.

What are some of your favourite places to ride?
I love riding in the South of France – good tracks, sunshine and cool people. You can’t beat it.

What’s your role at Moore Large? Which areas do you work on?
I am the product manager for bicycles – including the Barracuda, Cuda, Freespirit and Bumper brands. I am working on the new ranges for summer and 2011 so watch this space.

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