BikeBiz Bicycle and cycling retail news
Fisher Outdoor Leisure and Muc-Off have signed a new deal so that Fisher will once again distribute Muc-Off to UK IBDs.
Dealers will be able to buy Muc-Off product from Fisher as of today (Monday, June 3rd).
“We’re really pleased to be working with the Muc-Off team again," said Fisher’s head of brand management Nikki Hawyes. "It’s a fantastic brand and naturally fits alongside our growing portfolio of strong brands.”
Muc-Off MD Alex Trimnell said: "The team at Muc-Off are super excited to have Fisher Outdoor on board. We’re hoping that they can open up a whole new set of customers that don’t normally stock the Muc-Off brand.
"It’s a really exciting time for cycling at the moment and with the brand growing massively year-on-year, it seemed the obvious choice to team up with one of the largest distributors in the UK."
This year, Fisher’s distribution portfolio has grown with the likes of Powerbar, Promax and Vittoria.
Interested bike dealers should contact Fisher sales on 01727 798 345 or log on to fisherb2b.co.uk
