BikeBiz Bicycle and cycling retail news
Bike-sized cardboard boxes are the bane of every bike shop’s life and now there could be a new cardboard menance on the horizon: a throwaway cardboard bike that could be produced for just £15.
The bike has been produced by design student Phil Bridge of Sheffield Hallam University.
Is the prospective Hexacomb bike a menace or a promotional vehicle?
Bridge thinks it’s the latter, but said the high cost of bikes is attractive to thieves, off-putting to potential purchasers.
"I was looking at bicycles and how people use them and one of the main problems to me seemed that they were too valuable," he told Radio Sheffield.
"People don’t want to invest in a bike which cost a lot of money and then leave it on the street where it could be damaged or stolen. So my main goal was to completely devalue the bike into something that everyone had that could be thrown away, left anywhere and you wouldn’t have any worries about it."
Pix and more details here.
