BikeBiz Bicycle and cycling retail news
Clarks Cycle Systems has started 2010 with a bang following the release of 60 new grips and brakes alongside a brand new website for OEM and aftermarket.
Among the ranges is the new Skeletal hydraulic brake, offering the function of a high-end brake at a competitive price and the new CMD-8 mechanical brake for hybrid, city or mountain bike applications. All of the braking systems are supported by a comprehensive service tray that allow customers to either replace, service or upgrade the systems.
Clarks has also introduced a wide range of handle bar grips to complement its growing brakes ranges. Clarks has included a wide variety of colours to take advantage of current market trends.
The firm told BikeBiz: “Lock-on grips as well as standard rubber grips are coming in a wide range of colours which are already being specified by numerous OEM suppliers.
“Colour is a big thing at the moment. We have spent a great deal of effort to provide the latest colours whether it is for a brake or gear cable, or colour-matching a hydraulic hose to a handle bar grip.”
Other new products include coloured hydraulic hoses, coloured cables, bicycle chains and bottle cages, even down to the humble ‘crimp on’ wire end cover which comes in all the matching colours too. The new product ranges are fully supported by Clarks’ comprehensive service line-up, as well as podcast videos which demonstrate correct fitting procedures and general maintenance guides.
Clarks is making increased use of online too with a new website. The portal – which you can find at clarkscyclesystems.com – is a growing facility for both OEM and aftermarket customers to access products and support offered by Clarks.
“Our website is becoming increasingly important as a tool to provide up-to-date information on our products, as well as a forum which allows discussion and access to future promotions and activities Clarks is involved in.”
The new site was launched at the start of the year and lists full product specifications for all of Clarks’ range, as well as downloadable imagery and related documentation. The site also includes a blog section for customers and a forum for direct contact.
Clarks Cycle Systems: 01827 382800
