BikeBiz Bicycle and cycling retail news
Bulls Bikes USA has launched a new website featuring community bike news, product pages and one-click shopping of all its latest models.
The upgraded site offers a hybrid purchase model that allows visitors to make their purchases online before selecting their preferred local bike shop for pick up.
Customers will now be able to pick up their purchased bikes already fully assembled and calibrated at the closest Bulls dealer, while dealers receive key insights into consumer preferences in their area.
“We are excited to launch the new Bulls Bikes USA website and provide riders with even better access to our extensive lineup of premium bikes and e-bikes,” said Adam Anderson, marketing and sales for Bulls Bikes USA.
“This new model will not only make things easier for our customers but will provide us with a unique platform to keep them informed on the latest news and developments from Bulls and throughout our industry.”
Bulls recently announced its 2020 product lineup, featuring 18 new models across six different classes, including the Alpine Hawk Evo and its Fazua drivetrain system. This year’s lineup features a strong representation of Bosch’s new Gen4 drivetrain, such as the Desert Falcon Evo with the Gen4 Speed motor, and the even more powerful Bosch Performance Line CX Gen4, in the Copperhead Evo series.
