Raleigh will be introducing its 2014 range to the UK cycle trade on Monday July 22nd and Tuesday July 23rd at the National Motorbike Museum near Birmingham.
2014’s road range will feature over 25 new models – including an expanded performance range featuring the Militis bikes – plus an expanded Revenio endurance road bike range, time-trial and track bikes and a cyclo-cross range. This wider range is a sign of Raleigh’s ambitions to "dominate all categories in the road market with superior quality bikes", the company said.
Expect big changes in Raleigh’s lifestyle and city line-up, with an expanded Strada flat handlebar offering. Eight models will make up the Strada range in 2014, including eye-catching new features such as SRAM automatic gears and SRAM hub gears on an affordable range, pitched as ideal for those who want to avoid gear maintenance and enjoy hassle-free commuting.
Diamondback has new 29er and 27.5-inch mountain bikes and BMX models.
Haibike also has a new range of MTB models – performance electric bikes using Bosch drive systems. Haibike also has an updated road range with new models in the high performance carbon road bike category.
Other highlights include the latest from Dahon’s folding bike range and Raleigh’s extensive P&A stable: new lines from XLC components, Dare 2b clothing, Lusso clothing, Squire locks, Uvex glasses, RSP lights and Moon lights.
“With the Raleigh brand we’ve moved things forward yet again with an expanded offering at the performance end of the market and developments in the rapidly expanding world of cyclo-cross," sais Raleigh UK MD Mark Gouldthorp. “It’s an exciting time for our other in-house and distributed brands too as their product offerings expand to cater for the ever growing niche markets and specialisms within cycling.
"From junior bikes to world-beating bikes, we’ve got pretty much all the bases covered so if there is one show the independent bike dealer can’t afford to miss it’s this one.”
Dealers visiting the show will get the chance to find out about Raleigh’s product vision for 2014 and beyond, test ride electric bikes, get free entry to the Motorbike Museum and find out about the latest in-store support programmes including Raleigh TV, our ground breaking interactive touch-screen catalogue and video player.
Click here to read the product launch event flyer. Dealers can email email@example.com or call 01773 532600 to book their places.
Monday 22nd July: 9.30am – 8pm
Tuesday 23rd July: 9.30am – 6pm