BikeBiz Bicycle and cycling retail news
The Bicycle Association of Great Britain has unveiled a new website incorporating a redesigned logo.
BAGB executive director Phillip Darnton told BikeBiz: "Bicycle Association members work to get more people on bikes, more often, and the new website reflects this emphasis on increasing the numbers of cyclists in the UK
"It is a complete redesign and covers all the information that a member – or other professionals – need to keep right up-to-date. There are links to all our members’ own sites, and to partner organisations, including the ACT, the DfT and national campaign groups. You can also find info on the Bike Hub cycle satnav app, which is funded by the Bicycle Association.
"The website is easy to navigate; there is a password-protected section just for members, and the design incorporates a great many inspiring photographs, too."
The homepage photograph is of a group of Scottish school children, taken by Mark Kiehlmann of ED’s Cycle Co-op of East Dunbartonshire.
The website, now at www.bicycleassociation.org.uk, was designed to be a ‘responsive’ website. It jiggles and resizes for smartphones, iPads and other devices that can digitally swivel. The website also dynamically resizes when a browser window is resized.
Because the website was designed to be smack bang up to date it won’t work on ancient browsers such as Internet Explorer 7 and below.
Darnton said: "Google Apps no longer supports these older browsers so we felt it was time to move on, and design for the devices many people are now using to access the web."
He added: "The new website resizes beautifully on my iPad."
For users still on antique browsers the BA’s former website, at ba-gb.com, is text-only and has the same information as the tablet-friendly version but has none of the responsiveness or interactivity.
